Photoshop for Funeral Directors: Memorial Folders – The Subtle Logo

Normal Logo You need to leave your mark on every folder, but you do not want it to have more prominence than the deceased. This tutorial will go through the steps of how to leave your mark – your brand – subtly. The three options that we will review today are: The Foggy Logo The Precise Logo The Invisible Embossed Logo The choice of which logo type you want to use will depend on other elements of the memorial... [Read More...]

Photoshop for Funeral Directors: Memorial Folders – The Polaroid Effect

More than any other effect, I get asked, “How do you make a photo look like a Polaroid?” In this tutorial we will walk through the steps to accomplish this. If you have not used Photoshop for creating memorial folder before, please see the first tutorial, Memorial Folders – The Basics. It can be downloaded at: www.funeralfuturist.com > Resources > Tutorials The Polaroid Effect In an effort to get away from the dreaded feathered, oval... [Read More...]

Photoshop for Funeral Directors: Memorial Folders – The Basics

Photoshop for Funeral Directors: Memorial Folders – The Basics As funeral professionals continue to try to improve their personalization offerings, this series will help equip them with the basic skills and techniques to stay ahead of the do-it-yourselfers. This means that we have to break away from Oval Vignettes and Times New Roman fonts! In this segment, we will go through the architecture of the 2-Up, 8.5 X 11 memorial folder using Adobe’s... [Read More...]