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	<title>From The Hepp &#187; Internet Marketing</title>
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	<description>Thoughts From Internet Marketer &#38; Funeral Futurist</description>
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		<title>Inspiration For The Funeral Gurus Website</title>
		<link>http://fromthehep.com/2009/05/inspiration-for-the-funeral-gurus-website/</link>
		<comments>http://fromthehep.com/2009/05/inspiration-for-the-funeral-gurus-website/#comments</comments>
		<pubDate>Thu, 21 May 2009 13:27:00 +0000</pubDate>
		<dc:creator>FuneralFuturist</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://fromthehep.com/2009/05/inspiration-for-the-funeral-gurus-website/</guid>
		<description><![CDATA[If you wonder why I give away so much FREE CONTENT &#8211; You can thank EBEN PAGAN for that &#8211; for the reason why, just continue reading . . .
I have been studying with this GURU for 2 Years.  His name is Eben Pagan and he runs a $20+ Million Online Business.
Keep on reading [...]]]></description>
			<content:encoded><![CDATA[<p>If you wonder why I give away so much FREE CONTENT &#8211; You can thank EBEN PAGAN for that &#8211; for the reason why, just continue reading . . .</p>
<p>I have been studying with this GURU for 2 Years.  His name is Eben Pagan and he runs a $20+ Million Online Business.</p>
<p>Keep on reading if you ever ask yourself this question: &#8220;How Can I Become &#8221; THE GURU&#8221; In My Niche Market?&#8221;</p>
<p>There&#8217;s only one way to win big when selling Information Products online: Become THE GURU of your market.</p>
<p>As you can see everywhere online right now, the world is looking for &#8220;niche experts&#8221; to learn from in EVERY niche.</p>
<p>And the way to DOMINATE your niche, make lots of sales, and secure a high long-term income is to BECOME the guru of YOUR niche.</p>
<p>How? Three ways:</p>
<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;</p>
<div id=":132" class="ii gt">#1 Way To Become The GURU Of Your Niche Market:<br />
&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;</p>
<p>Create products with a high &#8220;perceived value.&#8221; You do this by understanding how to organize your information so it&#8217;s SEEN as VALUABLE.</p>
<p>Some books sell for ten bucks, some books sell for a hundred bucks, and some sell for a THOUSAND bucks (yes, some new books sell for this much money).</p>
<p>How do you make a BOOK or other Information Product worth a thousand dollars?</p>
<p>Good question, and I&#8217;ll tell you how to find the exact answer in a minute (Hint: The answer has nothing to do with what&#8217;s INSIDE your book!).</p>
<p>But first, let&#8217;s talk about the second way to dominate your niche and become a GURU:</p>
<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br />
#2 Way To Become The GURU Of Your Niche Market:<br />
&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;</p>
<p>Create compelling OFFERS that draw people to your website and get them to opt-in to your list.</p>
<p>One of the most over-looked (and easiest) ways to get people to join your list is to create a simple product that you can give away for free.</p>
<p>In fact, this concept now has a name: It&#8217;s called &#8220;Moving The Free Line.&#8221;</p>
<p>There&#8217;s NOTHING as compelling as getting something that has a very high perceived value for the magic price of: Free.</p>
<p>Start out with a Special Report that&#8217;s worth $47, or a video training that&#8217;s worth $100. Give it a powerful title that promises a specific benefit.</p>
<p>Then GIVE IT AWAY.</p>
<p>You&#8217;ll draw traffic like a magnet &#8211; and build your list FAST.</p>
<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br />
#3 Way To Become The GURU Of Your Niche Market:<br />
&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;</p>
<p>Generate massive amounts of TRAFFIC to your site, so you become known as the AUTHORITY in your field.</p>
<p>How do you think the &#8220;Gurus&#8221; are made?</p>
<p>Do you think they&#8217;re born famous?</p>
<p>Of course not.</p>
<p>But each of them has figured out how to MAKE themselves famous. And they&#8217;ve done this by getting a lot of traffic and attention.</p>
<p>The first step to getting lots of traffic and subscribers is to FOCUS. Narrow the focus of your niche.</p>
<p>You&#8217;ll notice that each of the big &#8220;Gurus&#8221; online has a particular niche (or set of niches) that they specialize<br />
in. That&#8217;s because they KNOW that the &#8220;specialist&#8221; is the one that&#8217;s more likely to become famous in their niche.</p>
<p>NEXT&#8230;</p>
<p>Once you&#8217;ve specialized, then it&#8217;s time to learn how to master the art of partnering with others who have big lists &#8211; and creating offers that they want to promote.</p>
<p>Getting affiliate partners to offer your products to their lists is the fastest, easiest, lowest-risk way to get lots of traffic and make yourself FAMOUS in your market.</p>
<p>How do all the big product launches work?</p>
<p>You guessed it: Affiliate partners!</p>
<p>So, now that you know the three keys to becoming the GURU in your niche, it&#8217;s time to actually DO it.</p>
<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br />
The Fast-Track To Becoming The GURU Of Your Niche:<br />
&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;</p>
<p>These simple ideas that I&#8217;ve just shared with you are actually a very brief SUMMARY of the concepts taught inside a brand-new training course that is just launching TODAY.</p>
<p>The training is called the &#8220;GURU Home Study Course&#8221; &#8211; and it was created by the guy that came up with the phrase &#8220;Move The Free Line.&#8221;</p>
<p>Now, he obviously didn&#8217;t invent the idea of giving stuff away for free &#8211; but he DOES have a business that sells over $20 Million per year in Information Products &#8211; and his course is the only one ever created that is SPECIFICALLY focused on helping you become THE GURU of your niche.</p>
<p>Go watch this video that he just posted on his website:</p>
<p><a href="http://www.gurumastermindtraining.com/CD678/launch/">Guru MasterMind Training</a> &lt;&lt;&lt;&#8212; Watch Video Here It explains all the details, and so much more. If you want to learn how to DOMINATE your market and become FAMOUS in your niche, then this is the course that will teach you step-by-step how to do it. Watch the video now, and let me know what you think. . . . Hepp PS: If you want to see more of his &#8220;FREELINE CONTENT&#8221; you can subscribe here to get more videos</div>
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		<item>
		<title>Marketing online is simple&#8230; or is it?</title>
		<link>http://fromthehep.com/2008/08/marketing-online-is-simple-or-is-it/</link>
		<comments>http://fromthehep.com/2008/08/marketing-online-is-simple-or-is-it/#comments</comments>
		<pubDate>Mon, 18 Aug 2008 15:04:00 +0000</pubDate>
		<dc:creator>FuneralFuturist</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://fromthehep.com/2008/08/marketing-online-is-simple-or-is-it/</guid>
		<description><![CDATA[The debate constantly goes back and forth but one thing remains constant&#8230;
This is not funeral industry related, but we need to be aware of how to market online!
Successful marketers have a system for producing winning websites.
* They know what markets to target
* They know how to reach those markets
* They know how to create winning [...]]]></description>
			<content:encoded><![CDATA[<p>The debate constantly goes back and forth but one thing remains constant&#8230;</p>
<p>This is not funeral industry related, but we need to be aware of how to market online!</p>
<p>Successful marketers have a system for producing winning websites.</p>
<p>* They know what markets to target</p>
<p>* They know how to reach those markets</p>
<p>* They know how to create winning products for that market</p>
<p>* They know how to convert sales in these same markets</p>
<p>&#8230;and most important&#8230;</p>
<p>They know how to do this over and over again&#8230; no matter what market they enter.</p>
<p>The challenge for most people is they get overwhelmed by all the different tactics and<br />strategies for making sales online and as such, they never really make any progress.</p>
<p>Can you relate?</p>
<p>Well Michel and Sylvie Fortin have simplified this process by creating a system (or recipe)<br />that anyone can follow and experience tremendous success.</p>
<p>The best part is&#8230;</p>
<p>They&#8217;ll be sharing parts of it during a FREE teleseminar on August 19th.</p>
<p>To get all the details go here:</p>
<p><a href="http://generatorsoftware.com/pro/bs.php?421983/70" target="_blank">Big Seminar Is Coming &#8211; Listen to the Free Preview Calls</a></p>
<p>This is the first of eight calls that will be taking place as part of a promotion for Armand Morin&#8217;s Big Seminar.</p>
<p>Even if you don&#8217;t plan on attending the seminar, it&#8217;s definitely worth your while to listen in on this call.</p>
<p>Enjoy!</p>
<p>&#8230;Hep</p>
<p>P.S  The call times, phone number and passcode will be immediately sent to you via email.  Go here to get the info:</p>
<p><a href="http://generatorsoftware.com/pro/bs.php?421983/70" target="_blank"> </a><a href="http://generatorsoftware.com/pro/bs.php?421983/70" target="_blank">Big Seminar Is Coming &#8211; Listen to the Free Preview Calls</a><a href="http://generatorsoftware.com/pro/bs.php?421983/70" target="_blank"></a></p>
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